[Eco] A green carpet?

[Luisa]

Hello Everyone,

I finally had time to look at the clip Alfredo told us about 
("Planet Us: Born Again  Green"). Here is the link:

<http://video.on.nytimes.com/index.jsp?fr_story=97e06486eb9cfbe4c61d31b885b0bec1d5d38990>

I know that we can totally have the same standard of living 
and be environmentally friendly at the same time. We just 
have to rethink the way we do things... just like Ray 
Anderson does with his carpet-tile factory on his quest to 
reduce its global footprint.

I also checked out the documentary Andy talked about called 
"The Corporation"
<http://www.thecorporation.com/index.cfm?page_id=2>

I have not seen the documentary, but read a bit about it. I 
might see it chapter by chapter on youtube:

<http://www.youtube.com/view_play_list?p=FA50FBC214A6CE87>

So now, we as consumers, have the power to buy products that 
do take into account the environment... are we doing it?

Luisa





--On 5/22/07 11:10 AM -0700 Alfredo Nava-Tudela 
<anavatudela at yahoo.com> wrote:

> There is an interesting video article on The New York
> Times today about a carpet company that went green. I
> recommend it. To see it, go to the NYT website and
> look for the video stories featured on their front
> page. The article is called "Planet Us: Born Again
> Green".
>
> The lowdown is that the CEO of this company came to
> the realization, in a moment of epiphany, that he had
> to do something about reducing his company's
> environmental impact.
>
> One of the facts revealed in this video that caught my
> attention was in particular that the reengineering of
> his company dispelled the myth that one has to choose
> between profits and sustainability. It turns out that
> after a series of capital investments and adaption of
> new techniques, this company became the greenest
> carpet manufacturer in the planet, and while doing so
> it increased its profit margins. Chck it out!
>
>
>
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